HP has announced that Lightning Labels is empowering its customers with the installation of two HP Indigo WS6800 digital presses. According to the company, this investment transforms the customer experience with an innovative digital platform to develop customized, quality print jobs and to increase efficiency across the business.

Based in Denver, Lightning Labels leverages advanced technology to quickly deliver multiple levels of personalization, create more seamless and unified processes, and ensure the customer’s vision comes to life. When the company was founded in 2002, it was built as a custom label and sticker company that prioritizes quality and speed. Twenty-one years later, that remains true but what has propelled Lightning Label’s growth forward is the drive to support customers from start to finish with the right digital solutions in place. More specifically, with the two HP Indigo WS6800 presses it has directly impacted two customers, including Compass Coffee and Snake River Brewing.

Compass Coffee, an American coffee roaster based in Washington D.C., wanted to evolve the overall look and feel of its packaging to align more closely with the brand. Snake River Brewing, a brewery based in Jackson, Wyoming, was focused on producing labels and stickers that accurately represented the company. The combination of an integrated end-to-end customer experience with the two HP Indigo WS6800 Digital Presses enabled Lightning Labels to meet their customers’ goals and drive business growth forward. The data speaks for itself – over the past few years, Compass Coffee more than doubled company sales and Snake River Brewing increased sales by 700 barrels.

When speaking of these customers and the latest collaborations, Matt Zeyher, president, Lightning Labels, says, “Our clients are our top priority. We are passionate about offering a simple, affordable, and streamlined solution that empowers each of them to boost productivity and showcase the creativity of the organization.” He continued, “Since purchasing our HP Indigo WS6800 Presses, we’ve been able to support customers at every part of their journey, from start to finish.”

Additionally, Chas Newman, production manager, Compass Coffee, notes, “We’re committed to delivering the highest quality coffee to our customers, and a key part of that experience includes the presentation of our products. Lightning Labels has been instrumental in helping us create beautiful, high-quality, and cost-effective labels for our coffee tins, seasonal flavor syrups, and coffee bags. Their consistent quality and fantastic customer service have made them a valued partner for our business.”

Luke Bauer, sales and marketing director, Snake River Brewing, concludes, “Lightning Labels provides us with an unparalleled level of customer service that we really appreciate. The quality of the labels is of course great too, but it is the personal touch that really makes it a pleasure to work with this company.”